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Are You Sociable?
December 8, 2016

Initially in the business world, social media was scoffed at with companies saying “How could it benefit my company?”. Thought of as just a forum for people to connect and discuss mutual topics of interest. Earlier models of social media were purely just to connect with old school friends or acquaintances you have just lost […]

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‘Post-digital’
December 1, 2016

‘Post-digital’ is a term increasingly coming into use in the business world, intended to reflect the fact that digital media and technology have become so commonplace, so much a part of our everyday lives, that the distinction between ‘digital’ and ‘analogue’ worlds no longer makes sense. Proponents of the term within the marketing sector argue […]

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DIY is tempting but can be deceptive
November 18, 2016

It may be tempting for start-up businesses to work on their own branding and marketing materials rather than having them professionally designed, but this temptation can be deceptive. Creating quality branding is extremely time consuming, requiring a long process to take ideas from the drawing board to the finished designs. Additionally, designing a brand and marketing materials may well mean learning […]

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Sometimes less is more
October 7, 2016

Over the past several years a major trend in graphics for websites has been a move towards more minimalist designs. These generally have fairly complex code behind them and may include a variety of visual effects but will have a simpler, more orderly appearance, with limited colour palettes and an emphasis on directly presenting content. […]

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Are You Sociable?

Initially in the business world, social media was scoffed at with companies saying “How could it benefit my company?”. Thought of as just a forum for people to connect and discuss mutual topics of interest. Earlier models of social media were purely just to connect with old school friends or acquaintances you have just lost […]

view more >>>

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